Location Intelligence Companies Sell Their Technology to a Variety of Industries
It was quite possibly the best College World Series parking spot that you have ever found. Arriving downtown much earlier than normal, you lucked into a free parking spot just two blocks from the venue. One of about 20 spots next to a construction site, when the crew left after working the early morning shift, you were one of the lucky drivers who slipped into the open spot. As you were leaving the early game, your husband was just arriving for the late game. As the parking gods were shining down on you once again, you called your husband and told him to check the location intelligence software on his phone and drive to where you were at. As soon as he arrived, you pulled out and let him in. Two games in a row, zero spent on parking!
Say what you want, but location intelligence software comes in pretty handy when it comes to finding family members.
Digital Location Is Useful for a Variety of Different Reasons
Although it may have been initially designed for other purposes, there are a number of ways that geospatial data analysis services can be implemented. From GPS systems on cars to friends and family members finding each other’s locations to retailers sending promotions to nearby customers, there are many ways to make sure that this technology is useful.
Consider some of these facts and figures about geospatial technology tools and the impact that they have on the nation’s economy:
- Although today there are more than 30 in existence, including a couple of spares, there are always at least 24 active GPS satellites circling the Earth.
- One of the reasons that marketing analytics services are so powerful is that a GPS receiver can determine the current time within 100 billionths of a second.
- More than 50% of all respondents across all industries say location intelligence is critically or very important to their business planning, according to a February 2014 global business survey by Dresner Advisory Services.
- Traveling 12,500 miles, or 20,000 km, above us at roughly 7,000 miles per hour, or 11,000 km per hour, each GPS satellite goes around the world once every 12 hours.
- The Geospatial industry generated as much as $73 billion in revenue in the year 2011, and helped generate $1.6 trillion in revenue for the rest of the U.S. economy.
As handy as finding a great parking spot to as profitable as sending a sale notification of an upcoming sale, location intelligence software serves a number of purposes.