Nearly 95% of internet experiences start with the use of a search engine. In fact, Google has become the most popular search engine worldwide, processing nearly 100 billion searches every month. With the ever-expanding reaches of the internet, professional website development and content marketing strategies are evolving every day.
Inbound Marketing vs Outbound Marketing
Until recently, most companies used a form of advertising called outbound marketing, which involves seeking out clients and paying to send out advertisements, which may never be looked at. Most people under the age of 40 are primarily interested in ads that engage and interest them as consumers, rather than ads that push a product on them. Continue Reading No Comments
By utilizing smart, inventive SEO techniques, a business can effectively grow its client base on the web. The fact of the matter is that content based search engine optimized content is quickly becoming the norm for internet based marketing. If businesses aren’t taking advantage of the latest SEO techniques then chances are they’re going to miss out on a huge chunk of revenue potential.
Many ask, “what is SEO?” SEO is the process by which web pages and their content are optimized to make them more attractive to web surfers and search engines. By using popular keywords, certain html tagging procedures, and thorough analysis of a client’s business, firms specializing in SEO can tailor an approach that will grow a business’s web traffic regardless of their field.
Consider the fact that over forty percent of people u